The goal for the project was to redesign Egmont’s current website and explore ways to develop a digital solution that enhances and modernizes the user experience while establishing a cohesive visual identity across their digital platforms.

To achieve this, we developed a visual identity that is reflected across the company’s digital platforms. We created a CMS-based website that is simplified and modernized to improve the user experience. Additionally, we formulated a social media strategy to raise awareness of Egmont as a brand. We utilized methods and analyses to gain a better understanding of Egmont as a company. Finally, we curated relevant content that conveys Egmont’s brand through images, video, and production.